OPL Realty is a seller-focused real estate listing firm in Reno, Nevada. The commission is 1.5% of the sale price. The service is full — pricing, MLS listing, photography, negotiation, and transaction management through close. There are no hidden fees, no tiered packages, and no upsells.
Here is exactly what working with OPL looks like from first call to closing day.
The Commission Structure
The listing commission is 1.5% of the final sale price. This covers OPL's services as the listing agent — everything on the sell side of the transaction. It does not include any compensation offered to a buyer's agent, which is a separate, negotiable amount that sellers decide based on market conditions and their goals.
Traditional listing commission (3%): $17,250
Difference: $8,625 in savings on the listing side alone
Average days on market in Reno (mid-2026): 54 days
The listing commission is paid at closing from sale proceeds. Sellers do not write a check upfront. If the home does not sell, no commission is owed.
What OPL Does Before the Listing Goes Live
The process starts with a free home valuation — a 15-minute conversation covering what the home is worth, what it will cost to sell, and what the timeline looks like. No commitment is required at that stage.
Once a seller decides to move forward, OPL conducts a full comparative market analysis to establish the right list price. Pricing strategy is one of the highest-leverage decisions in the transaction — too high and the home sits; too low and money is left on the table. Getting it right requires current data on Reno's active inventory, recent comparable sales, and neighborhood-level trends.
Before listing, OPL coordinates professional photography. Listing photos are what buyers see first. Homes with professional photography consistently attract more showings and spend fewer days on market than homes with phone photos or amateur shots. This is standard, not an add-on.
The MLS Listing and Showing Process
Once the home is ready, OPL lists it on the NNRMLS (Northern Nevada Regional MLS), which feeds automatically to Zillow, Realtor.com, Redfin, and every major real estate search platform. The listing includes the full property description, professional photos, and all required disclosures.
Showings are coordinated through a scheduling system that gives sellers control over when the home is accessible while maximizing buyer access. After each showing, OPL collects feedback and shares it with the seller to calibrate the listing as needed.
Sellers in neighborhoods like Somersett, South Meadows, and Northwest Reno typically see strong showing activity within the first two weeks of listing if the home is priced correctly and presented well.
Offer Review and Negotiation
When offers come in, OPL reviews each one with the seller — not just the price, but the financing type, contingencies, proposed close date, and any requests for concessions. A higher offer with weak financing or a long inspection contingency can be worth less than a slightly lower offer with a clean structure.
OPL handles counter-offers, multiple-offer situations, and the back-and-forth that most transactions require. Negotiation is where a skilled listing agent earns the commission. Sellers who go unrepresented or work with an inattentive agent frequently leave money on the table at this stage.
Transaction Coordination Through Close
After an offer is accepted, the real work of the transaction begins. OPL manages the timeline: inspection scheduling, repair negotiation, appraisal coordination, loan contingency deadlines, and final walk-through. The escrow and title process in Nevada typically takes 30–45 days. During that period, there are multiple deadlines that, if missed, can jeopardize the sale.
OPL coordinates directly with the escrow officer, the buyer's agent, and any third parties involved to keep the transaction on track. Sellers receive regular updates so there are no surprises at the closing table.
What OPL Does Not Do
OPL represents sellers only. If you are looking for buyer representation or a dual-agent arrangement, this is not the right firm. The exclusive focus on seller representation keeps the service clear of the conflicts that arise when one agent represents both sides of a transaction.
OPL also does not offer flat-fee or limited-service packages. Every seller gets the same full-service engagement. The 1.5% commission is not a reduced-service rate — it is a fair-priced rate for a full-service transaction in the modern real estate environment.